You’ve read them. “Executive Dashboards,” “consistent and precise data mining” — these and other polished phrases promise a quick, easy solution to uncovering business intelligence that drives sales, marketing, product development and other mission-critical operations.
Read MoreFrictionless Intelligence
By David Brockway
In Search of Intelligence
By David Brockway
Although it was well over 30 years ago, I remember the meeting like it was yesterday. Our president and de facto sales manager was conducting a session with our global sales team — my colleague and me. Beads of sweat appeared on my forehead as he hurled a barrage of questions at us…
Read MoreIs Niche becoming Obsolete?
By David Brockway
Mark Twain is credited with writing “the rumors of my demise are greatly exaggerated.” No matter today’s buzz, the same is true for niche companies.
Read MoreRecent Post
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